Second Life Podcast: Gaëlle Drevet

There’s no denying that The Frankie Store has develop into an editor-approved, It-girl model through the years via its effortlessly cool but refined silhouettes with a minimalistic aptitude. Taking the style business by storm, it’s really no shock that the lady behind the model, French native turned New Yorker Gaëlle Drevet, innately possesses that very same je ne sais quoi that The Frankie Store radiates. She based the model with the intention of constructing ladies really feel good via the artwork of dressing, and through the years, she has carried out simply that.

Drevet has had her finger on the heartbeat of how 1000’s of ladies from everywhere in the globe wish to store, stocking her stock with basic but elevated wardrobe staples and a finely curated number of under-the-radar designers that embody each Parisian and New Yorker types. Persevering with to mix the 2 trend capitals, The Frankie Store now has brick-and-mortar shops in each Paris and New York. The Frankie Store has amassed a loyal following of consumers, together with men and women, as she simply added an assortment for males final yr that contributed to a complete of $40 million in gross sales in 2022 alone, with a number of the best-selling gadgets garnering intensive ready lists. Drevet noticed a large hole out there and the will to decorate with Parisian sophistication with out breaking the financial institution and continues to be on the forefront of the up to date market.